Resource Center

• MyPreferences: Consent & Preference Management Platform

  Type: Videos

  Topic: Zero-Party Data

• How GDPR Impacts Marketing

  Type: Videos

  Topic: Compliance

• When Should You Collect Customer Preferences?

  Type: Videos

  Topic: Zero-Party Data

• Why You Should Collect Preferences From Prospects

  Type: Videos

  Topic: Zero-Party Data

• How to Learn What Customers Really Want

  Type: Videos

  Topic: Zero-Party Data

• What Is an Opt-In?

  Type: Videos

  Topic: Zero-Party Data

• Compliance Must Be Part of Your Preference Strategy

  Type: Videos

  Topic: Compliance

• What Is the Best Way to Achieve Communications Compliance?

  Type: Videos

  Topic: Compliance

• Best Practices for Opt-Down Pages

  Type: Videos

  Topic: Zero-Party Data

• How to Organize a Preference Center

  Type: Videos

  Topic: Zero-Party Data

• Gain a Global View of Customer Communications

  Type: Videos

  Topic: Zero-Party Data

• The Road Ahead

  Type: Videos

  Topic: Zero-Party Data

• Modern Day Management of Customer Relationships

  Type: Videos

  Topic: Zero-Party Data

• Customer Relationships Must be Compliant

  Type: Videos

  Topic: Compliance

• Consumers want to Hear from Companies

  Type: Videos

  Topic: Zero-Party Data

• The Growing Demand for Experience

  Type: Videos

  Topic: Zero-Party Data

• Analysis of Preference Collection and Management

  Type: Videos

  Topic: Zero-Party Data

• Defining Meaningful Metrics – Hard & Soft KPIs

  Type: Videos

  Topic: Zero-Party Data

• Defining and Applying Business Rules

  Type: Videos

  Topic: Zero-Party Data

• From Implementation to Improvement

  Type: Videos

  Topic: Zero-Party Data