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ICYMI: Preferences, Privacy and Personalization in the News

Type: Blog

Undressing Industry Buzzwords for Digital Documents & Customer Communications

YouTube Introduces Shopping Ads

YouTube’s new ad unit, called Shopping ads, will allow advertisers to sell their products through the site’s videos. Consumers can purchase directly from a video that features the item-and product videos (like reviews and tutorials) have seen 40 percent viewership growth this year. Click here to read more.

How Campbell's Is Offering Recipes via Amazon's Voice-Control System

How Campbell’s Is Offering Recipes via Amazon’s Voice-Control System

Amazon’s Echo, an in-home speaker with voice-control technology, offers branded content to users from companies like Campbell’s. The speaker’s voice app, Alexa, can either email or read out recipes when prompted by hungry users. Click here to read more.

China welcomes Apple's iPhones. Its News app? Not so much.

China welcomes Apple’s iPhones. Its News app? Not so much.

As Apple’s sales grow in China, its had to navigate the country’s policies on censoring controversial content, meaning that services like Apple News or Apple Music would be affected. Within China, the only users able to access News are visitors from outside the country, but even then, the app will not refresh. Click here to read more.

Moments, the best of Twitter in an instant

Moments, the best of Twitter in an instant

Social media users can catch up on the world around them, thanks to Twitter’s new Moments feature. Tweets, images, videos, Vines and GIFs are sorted by timely subject, whether a conversation, meme, commentary or historic report. Users can view a moment, or follow it if it’s ongoing, personalizing the media experience. Click here to read more.

E*Trade, Dow Jones Issue Breach Alerts

E*Trade, Dow Jones Issue Breach Alerts

Pointing to a massive financial services breach in 2013, E*Trade and Dow Jones are issuing alerts to thousands of customers that their data may have been accessed in the hack. While at the time, the companies believed sensitive data like account numbers, passwords, IDs or Social Security numbers weren’t accessed, they are now finding that some information was leaked. Click here to read more.


Eric TEjeda

Eric Tejeda is the Director of Product Marketing for PossibleNOW and CompliancePoint. Eric supports the organization’s growth objectives by productizing and launching innovative new products and services that fill critical needs in the marketplace.

With 25 years of experience, Eric firmly believes that permission-based marketing and preference management is a mega trend and the path to success for marketers today.
Follow me on Twitter: @EricTejeda | Connect on LinkedIn: Eric Tejeda


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