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Measuring the ROI of Listening to Your Customers
At face value, listening to customers and honoring their preferences is obvious. Every business listens to their customers on some level and the outcomes are immediate and apparent. At the macro-level, the picture gets blurrier. This is the arena of enterprise preference management: the active… Continue Reading
Tags: contact retention, customer characteristics, customers, CX, enterprise preference management, Listening to Customers, Measuring ROI, millenials, revenue growth, risk mitigation, ROI, technology governance
September 10, 2018
How Should Consent & Preference Data Work with a Customer Data Platform
Tags: communication, Consent, consent and preference data, customer data, customer data platform, customer preferences, data platform, possiblenow, preference data, preferences, preferences and consent, rebecca dodson
April 3, 2024
DNC Compliance: It Only Takes One Mistake
Tags: communication, Consent, customer preferences, eric tejeda, possiblenow, preferences, preferences and consent, tejeda
March 13, 2024
Difference Between Preferences & Consent
Tags: communication, Consent, customer preferences, eric tejeda, possiblenow, preference management, preferences, preferences and consent, tejeda
January 23, 2024
Data Silos Cause Communication Gaps
Tags: communication, communication gaps, customer preferences, data, data silos, eric tejeda, possiblenow, preference management, preferences, tejeda
Integrate Do Not Call Compliance with Preferences
Tags: customer preferences, flavor, one flavor, possiblenow, preference management, preferences
January 22, 2024
Customer Preferences Require More Than One Flavor
Tags: customer preferences, flavor, one flavor, possiblenow, preference management, preferences
Give Customers Opt-Down Options
Tags: enable compliance, organization, preference center, preference organization, preferences
Preference Center Organization
Tags: enable compliance, organization, preference center, preference organization, preferences
January 20, 2024
Centralized Consent Repository is Foundational
Tags: centralized consent, centralized consent repository, consent repository, content, foundational, preferences, Scotiabank
January 19, 2024
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